KEY LOOKS - The Show for ESPRIT

Bereits zum dritten Mal lud der Multi-Brand-Store Peek & Cloppenburg zu „Key Looks – The Show!“ im Rahmen der Mercedes-Benz Fashion Week Berlin und ermöglichte seinen Kunden das, was sonst nur Fashion-Profis vorbehalten ist: Ein exklusiver Blick auf die neuesten Trends. Gezeigt wurden die wichtigsten Key-Looks der Herbst-/Winter-Kollektionen.

Im Rahmen von „Key Looks – The Show!“ präsentierte sich Esprit mit einer Photobooth passend zum Motto „WELCOME ON BOARD“.

KNUEPPEL & COMPAGNON verantwortete die Konzeption sowie die Umsetzung der Aktivierung.

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BERLIN, GERMANY - JANUARY 21:  Annemarie Carpendale, wearing Marc Cain, hosts the 'Key Looks - The Show!' presented by Fashion ID  during the Mercedes-Benz Fashion Week Berlin A/W 2017 at Kaufhaus Jandorf on January 21, 2017 in Berlin, Germany.  (Photo by Alexander Koerner/Getty Images for Fashion ID)
BERLIN, GERMANY - JANUARY 21:  A model walks the runway at the 'Key Looks - The Show!' presented by Fashion ID  during the Mercedes-Benz Fashion Week Berlin A/W 2017 at Kaufhaus Jandorf on January 21, 2017 in Berlin, Germany.  (Photo by Frazer Harrison/Getty Images for Fashion ID)
BERLIN, GERMANY - JANUARY 21: General look during the 'Key Looks - The Show!' presented by Fashion ID after show reception during the Mercedes-Benz Fashion Week Berlin A/W 2017 at Kaufhaus Jandorf on January 21, 2017 in Berlin, Germany.  (Photo by Andreas Rentz/Getty Images for Fashion ID)
BERLIN, GERMANY - JANUARY 21:  (L-R) Duncan James, Simon Webbe and Lee Ryan of the band Blue ( wearing Joop!) perform at the 'Key Looks - The Show!' presented by Fashion ID  during the Mercedes-Benz Fashion Week Berlin A/W 2017 at Kaufhaus Jandorf on January 21, 2017 in Berlin, Germany.  (Photo by Alexander Koerner/Getty Images for Fashion ID) *** Local Caption *** Simon Webbe;Duncan James;Lee Ryan
BERLIN, GERMANY - JANUARY 21:  (L-R) Natalia Woerner ( wearing Comma ), Christian Ulmen,  Collien Ulmen-Fernandez, Ken Duken and Marisa Leonie Bach  ( both wearing FashionID.de) attend the 'Key Looks - The Show!' presented by Fashion ID  during the Mercedes-Benz Fashion Week Berlin A/W 2017 at Kaufhaus Jandorf on January 21, 2017 in Berlin, Germany.  (Photo by Andreas Rentz/Getty Images for Fashion ID)